Event Tracking

Purchase Event Tracking

Loomit SDK supports tracking purchase events. This feature allows you to send purchase information to the Loomit platform for analytics and segmentation purposes.

Purchase Event Structure

A purchase event consists of the following fields:

Field	Type	Required	Description
amount	Double	Yes	The purchase amount
currency	String	Yes	The currency code in ISO 4217 format (e.g., "USD", "EUR")
sku	String	No	Product identifier, important for segmentation and tracking
name	String	No	Product name, used for tracking purposes

Best Practices

• Always include the amount and currency fields as they are required
• Use a consistent format for your sku values to ensure proper segmentation
• Track all successful purchases to get comprehensive analytics
• Use the same currency code format across your application

Implementation

Kotlin

XMediatorAds.EventTracker.track(
    PurchaseEvent(
        amount = 1.99,
        currency = "USD",
        sku = "com.sku.myproduct",
        name = "My Product Name"
    )
)

Java

XMediatorAds.getEventTracker().track(
    new PurchaseEvent(
        1.99,
        "USD",
        "com.sku.myproduct",
        "My Product Name"
    )
);